Oswaldo Mendoza

UX & CRO Specialist

I help marketing and growth teams turn underperforming web experiences into measurable business results.

5+ years leading UX and CRO programs for enterprise clients in financial services and legal.

Let’s connect on LinkedIn

Featured Work

A selection of projects that show how I think, work, and solve problems.

What I bring to the table

These are the strengths that consistently make a difference on the teams I join.

• Cross-team communication I keep teams aligned across in-person and remote environments, from early brainstorms to final project alignment.
• Agency and in-house experience I’ve worked inside companies and alongside them as a partner. That gives me a clearer read on what teams actually need versus what they think they need.
• CRO-focused UX I focus on the parts of a website that directly influence whether a visitor takes action. That means knowing where to look, what to test, and how to make a strong case for every design decision.
• Ambiguity to clarity I help teams move forward and grow their strategy when the problem isn’t fully defined yet.

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What people say about working with me

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